Posts Tagged ‘website design’

Beware the beautiful website that doesn’t work

It is amazing how complete is the delusion that beauty is goodness. – Leo Tolstoy Had a prospect come and meet me today. He’s got a website that’s been up not that long – and, of course, spent all his web marketing budget on it. It’s a nice looking site – great graphics, banner, logo [...]

Share
Read the rest of this entry »

Dialup – lest we forget

Web page loading speed – still worth considering during web page design? The day we switched to broadband I sang the “Dial-up Blues” for the last time and danced a little jig around my router. “Now THAT is an impressive website! Isn’t it?” “Try it on dialup.” “Who still uses dialup?” “Me. When my Telecom [...]

Share
Read the rest of this entry »

They want to want you so give them cause

Alistair McAlpine’s 4×4 tips for tipping the balance online Your customers are in a hole. They’re looking for reasons to chose you over your online competitors. Don’t be mean, help them out. As you read this a frustrated prospective customer is comparing your web offering with your competitor’s. On the internet this comparison stage is [...]

Share
Read the rest of this entry »

If a website’s the solution – what’s the problem?

It’s easy to forget that a website is actually a solution to one or more business (or organisational) problems. Despite the fact that it’s pretty much mandatory to have a website if you’re in business – it’s still critical to understand that a website is a solution – and it’s up to you the business [...]

Share
Read the rest of this entry »